Four Agency Worldwide has successfully retained the prestigious Visit Victoria and Costa Rica Tourism Board (ICT) communications and marketing accounts after a series of competitive pitches. The retentions underscore Four Agency's unwavering commitment to delivering exceptional results and innovative strategies for its clients in the travel and tourism sector.
Visit Victoria, the official tourism organisation for the Australian state of Victoria, has been a valued client of Four Agency for sixteen years. The renewal of this partnership is a testament to the agency's ability to consistently drive impactful campaigns that enhance Victoria's appeal as a premier travel destination.
Similarly, the Costa Rica Tourism Board (ICT) has reaffirmed its trust in Four Agency to spearhead its PR, sales and marketing in the UK by extending the collaboration which has been in place since 2015. The account is headed up by Rob Wilson, Four’s managing director, travel marketing; Rob said: “Costa Rica is focused on driving sustainable tourism from the UK and Four is perfectly placed to deliver this through compelling and creative campaigns attracting global travellers to the destination.”
Four Agency is committed to driving growth and success for its clients through strategic insights, creative excellence, and a deep understanding of the evolving travel landscape.
"We are incredibly proud to continue our partnerships with Visit Victoria and Costa Rica," said Helen Coop, Four Agency’s managing director, travel. "These renewals reflect our dedication to understanding our clients' unique needs and our ability to deliver tailored solutions that resonate with their target audiences. We look forward to further elevating the profiles of these remarkable destinations."